In this Article we talk about New Ownership for Harr’s Redfield Ford in South Dakota. The automotive industry in South Dakota has witnessed a notable shift as Harr’s Redfield Ford dealership transitions into new ownership. This change is making headlines as businessman Toby Doeden takes the reins from Matt Harr. Such transitions are not only significant for local economies but also for the evolution of customer service and community engagement within the automobile industry. Let’s dive into the details of this acquisition and what it means for Redfield, SD, and the larger automotive community.
Redfield Ford’s New Era
Harr’s Redfield Ford, located at 714 Main St. in Redfield, South Dakota, has been officially acquired by Toby Doeden, marking a fresh start for the dealership. This transaction, brokered by Performance Brokerage Services, solidifies Doeden’s commitment to the automotive sector and the broader South Dakota community.
The dealership has been renamed Redfield Ford, maintaining its commitment to the Redfield area while introducing new leadership and business strategies.
A Legacy of Leadership
Matt Harr, the former owner of Redfield Ford, has a long-standing presence in the industry. His father, Jim Harr, began building this automotive empire over 50 years ago, creating a family legacy that has left an indelible mark on the region.
Under Matt’s leadership, Harr Motors has become a formidable name, with multiple dealerships including Nissan, Toyota, and Honda brands, as well as a used car dealership. Although Redfield Ford has been sold, Harr Motors continues to operate from Aberdeen, South Dakota, keeping the family tradition alive in the state.
Who is Toby Doeden?
When it comes to pivotal figures in South Dakota’s automotive industry, Toby Doeden is a name that stands out. With over two decades of experience, Doeden’s journey has been marked by dedication and strategic growth. He started his career in February 1997 as a sales consultant at Aberdeen Chrysler. Thanks to his exceptional performance, he rose through the ranks and eventually became the general manager in 2011.
Doeden’s expertise extends beyond car dealerships. Before his tenure at Aberdeen Chrysler, he and his wife Elizabeth co-owned a paint and home décor business. This background in entrepreneurship gives him a broader perspective on customer service and community engagement.
Performance Brokerage Services
This acquisition was brokered by Performance Brokerage Services, a leading name in dealership transactions. In the past five years alone, they have overseen the sale of more than 300 dealerships across North America, making them the largest dealership brokerage firm on the continent.
For the Redfield Ford deal, John Mecham, senior partner, and Jonny Mecham, partner of the Rocky Mountain Office for Performance Brokerage Services, acted as the exclusive advisors.
The Future of Redfield Ford
With the dealership now in Doeden’s hands, Redfield Ford is poised for growth. Although details of future plans have yet to be fully revealed, Doeden’s history suggests that significant changes could be on the horizon. Innovation, improved customer service, and perhaps even an expansion of services could be expected, given his track record at Aberdeen Chrysler.
What Does This Mean for Local Customers?
For loyal customers of Harr’s Redfield Ford, this change in ownership brings both curiosity and optimism. Will there be new services or upgrades? Will the prices stay competitive? These are questions that are likely on the minds of Redfield’s residents. However, given Doeden’s longstanding reputation for maintaining high standards in customer service, many expect smooth transitions with potential improvements.
How Does This Impact the South Dakota Automotive Scene?
South Dakota’s automotive industry is seeing a transformation. The acquisition of Harr’s Redfield Ford represents a consolidation of local dealerships under skilled leadership. As Redfield Ford enters a new phase, it will likely inspire competition and innovation among other dealerships in the region.
The sale of Harr’s Redfield Ford to Toby Doeden marks a significant moment for South Dakota’s automotive industry. As Redfield Ford enters this new era, the dealership will likely continue to serve its loyal customers while also evolving under Doeden’s leadership. With the backing of Performance Brokerage Services, this transition is expected to strengthen Redfield’s automotive presence and provide customers with enhanced service experiences.
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FAQs
Who owns Redfield Ford now?
Toby Doeden, a well-known businessman and general manager of Aberdeen Chrysler, is the new owner of Redfield Ford.
Who brokered the sale of Redfield Ford?
Performance Brokerage Services, a leader in dealership transactions, was responsible for brokering the deal.
Will there be changes to the services offered at Redfield Ford?
While no specific changes have been announced yet, customers can expect enhanced service offerings given Doeden’s reputation for innovation.
Will the dealership location remain the same?
Yes, Redfield Ford will continue operations at 714 Main St. in Redfield, SD.
Why did Matt Harr sell Redfield Ford?
Matt Harr sold Redfield Ford to focus on his other dealerships under Harr Motors, which include Nissan, Toyota, and Honda brands in Aberdeen, South Dakota.